The Overhaul — from $2,997 flat rate

A Website That Actually Brings In Business — Built in Under 2 Weeks

New site. AI that responds to leads 24/7. Automated follow-up. Local SEO. One flat rate. You own all of it.

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Free check first. Flat-rate quote before anything starts. No surprises.

New website built from scratch
AI responds to enquiries in under 60 seconds
Automated follow-up when leads go quiet
Local SEO setup included
You own everything outright

Your website isn't broken. It's costing you.

📾

It looks like 2015 called and wants its site back

Outdated design signals to every visitor that you might not be the most on-top-of-it option. First impressions form in under three seconds — and yours might not be making the cut.

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Leads enquire at 9pm and hear nothing until morning

Your competitors who respond fastest win the job. When someone's ready to book and you're asleep, that job goes to whoever replies first. That person isn't you right now.

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You send quotes and then... silence

You followed up once. Maybe twice. Then moved on. But most deals close on the fourth or fifth touch — and without automated follow-up, those jobs just evaporate.

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You're invisible on Google locally

People in Guelph, Kitchener, and Waterloo are searching for exactly what you do — right now. If you're not showing up, someone else is. And they're getting the call.

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Your site falls apart on a phone screen

Over 65% of web traffic is mobile. If your site is hard to navigate, slow to load, or broken on a phone, visitors leave — and they don't come back. That's real revenue walking out.

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You're paying for a site that doesn't sell for you

A website isn't just a digital business card. It's your best salesperson — one that never sleeps, never has a bad day, and works 24/7. Yours just isn't doing that job yet.

This isn't just a new website. It's a lead system.

When someone finds you, your site closes them. When they enquire at 11pm, they get a reply in under a minute. When they ghost your quote, they get a follow-up. That's The Overhaul.

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The New Website

Built from scratch. Fast, sharp, and built to convert.

  • Complete rebuild from scratch — no templates, no page builders, no shortcuts. Clean code built for speed.
  • Mobile-first design — looks and works perfectly on every screen size, from phone to desktop.
  • Fast load times — optimised images, lean code, and best-practice performance so visitors stay on the page.
  • Local SEO setup — on-page optimisation targeting your area (Guelph, Kitchener, Waterloo, and surrounding). Google Business Profile alignment.
  • Conversion-focused copy and layout — written and structured to turn visitors into enquiries, not just browsers.
  • Contact forms and call-to-actions wired directly into your lead pipeline and AI automation.
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The Digital Employee (AI)

Responds, qualifies, and follows up — 24/7, automatically.

  • Instant enquiry response — your Digital Employee replies to every new lead in under 60 seconds, any time of day or night.
  • Lead qualification — collects the details you need (service type, location, timeline) before you've even seen the message.
  • Automated follow-up sequences — if a lead goes quiet after your quote, the system follows up on your behalf so no job slips through the cracks.
  • Trained on your business — the AI knows your services, your pricing, your area, and your tone. It sounds like you, not a robot.
  • Works across channels — web forms, email, and SMS. Wherever the lead comes in, the system picks it up.
  • Notification to you — when a lead is ready for a real conversation, you get pinged. You only step in when it matters.

From zero to launched in under 2 weeks

1
Free

Free Website Assessment

We review your current site, your local search presence, and where leads are falling through. No obligation, no sales pitch — just honest findings.

2
Transparent

Flat-Rate Quote

You get a single fixed number before anything starts. No hourly billing, no scope creep, no surprises. You decide if it works for you — zero pressure.

3
Fast

We Build It

We handle the whole build — site design and code, AI setup and training, automations, SEO configuration. We keep you in the loop without burying you in decisions.

4
Under 2 weeks

You Launch

Your new site and lead system go live. We walk you through everything, hand over all assets, and make sure the whole system is running exactly as it should.

Most clients are live within 10 business days. We move fast because you've already waited long enough for a site that works.

You pay for it. You own it. Full stop.

No lock-in. No proprietary platform that holds your site hostage. No monthly fee unless you actively choose one. Everything we build is yours — the code, the content, the AI, the domain. Walk away with it all.

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Your Domain

Registered in your name, pointing where you want. You control it — always.

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Your Code

Clean, exported, unlocked. No proprietary CMS. Take it anywhere, any time.

✍️

Your Content

Every word, every image, every page. Yours. No watermarks, no permissions required.

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Your AI Agents

The Digital Employee and all automation workflows — configured for you, delivered to you.

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Your SEO Work

All on-page optimisation, metadata, and local SEO setup lives in your site. Not ours.

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No Lock-In

No mandatory monthly retainers. No platform dependency. Ongoing support is available — but only if you want it.

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Your Integrations

We wire everything into your existing CRM, customer portal, or third-party systems. No silos — it all works together, and it's all yours.

Optional Add-On

Full Support Retainer — $500/mo

Need us on standby? For $500/month, you get us available for any work, strategy, or technical support you need. Updates, new features, AI tweaks, SEO adjustments — just ask. No scope negotiations, no invoices for every small thing. One flat monthly rate, full access to the team.

Add support to my project →

Flat-rate quote. Agreed scope. No extras.

We give you one number before we start. That's what you pay. We don't add line items, extend the project, or charge for changes that were always part of the scope. What we quote is what you pay — in writing, before a single thing is built.

Things people ask before they start

It means the starting point for a standard Overhaul is $2,997 — but your exact price depends on the size of your site, the complexity of your AI setup, and any specific integrations you need. You get a fixed, flat-rate quote before anything starts. No ranges, no "it depends" — one number. Once you agree to it, that's what you pay. No hourly billing, no surprises.

Not necessarily. We can write your copy, source professional imagery, and structure everything from scratch — we do this for most clients. If you have existing photos, logos, or brand guidelines, share them and we'll incorporate them. If you have nothing, we'll build something that represents your business accurately and professionally. We'll ask you a set of straightforward questions at the start and handle the rest.

Minor revisions within the agreed scope are included. For larger changes after launch, we offer straightforward one-off fix pricing or our ongoing Auto-Pilot plan — a low monthly fee that covers updates, maintenance, and AI monitoring. You're never stuck with what you launch. The site is yours and can always be updated, by us or anyone else you choose.

We can set up hosting for you — we use fast, reliable infrastructure and keep costs transparent. Hosting is typically a small separate cost (around $15–25/month depending on your setup) billed directly to you so you're always in control. Alternatively, if you already have hosting you're happy with, we can deploy to that instead. Your site, your call.

It's much more than a chatbot. Your Digital Employee is an AI system trained on your business — your services, your pricing, your area, your tone. When someone submits an enquiry, it responds with a real, relevant reply in under 60 seconds. It qualifies the lead, captures key information, and triggers the right follow-up sequence automatically. When the lead is warm and ready for a real conversation, you get notified. You never have to respond to a cold contact again — only hot ones. It works on web forms, email, and SMS.

Yes — though we'd push back gently, because the two work best together. A new site without a response system is still leaving leads on the table. That said, if your budget or situation means you want to start with just the site, our Tune Up package is a great first step — a focused rebuild of what's most broken, at a lower price point. You also get a $297 credit from any Tune Up toward The Overhaul when you're ready to go all in.

Stop losing jobs to a website that doesn't work.

The check is free. The quote is flat-rate, in writing, before anything starts. And the whole thing is built in under 2 weeks.

Start my Overhaul →

Free check first. No obligation. No agency runaround.

Already done a Tune Up? Your $297 credit applies automatically.
Ready for the full transformation? Let's talk. Get Started →